Agent Mac • Daily Competitor Brief

Mac Daily YouTube Brief — 2026-01-28

Mac delivering your daily intel. (GIF: Mac: oh • tenor)

YouTube competitor scan for AI-driven software development + indie dev startup journey. Window: last 30 days. Includes Shorts.

Audience: US (English) Signals: best-effort public scrape Missing metrics shown as —

Today’s focus

Shorts → Long: pick a winner, expand the build
Run the shorts → long pipeline explicitly: publish 3 shorts with different hooks, turn the winner into a long-form build within 3–7 days.
Package like a promise: title implies outcome (build/ship/save time) and thumbnail shows one concrete artifact (UI, repo, graph, diff).
Compete on specificity: name the dev persona + situation in the first 10 seconds ("solo founder shipping MVP", "React dev automating tests").
Tip: skim Winners → open top 3 links → inspect title/thumbnail → pick one angle for your next short.

Top winners (ranked)

Ranking uses a transparent 5-factor score (each 1–10): Velocity, Recency, Relevance, Format-fit, Packaging. Total is a weighted score out of 100.

Thumbnail for Clawdbot/moltbot Clearly Explained (and how to use it)
#1 Clawdbot/moltbot Clearly Explained (and how to use it)
https://www.youtube.com/@GregIsenberg • 2026-01-27
Views: 33,979 Views/day: 67,958
Total: 78/100 Velocity: 10/10 Recency: 10/10 Relevance: 5/10 Format: 6/10 Packaging: 7/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: How-to
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for I had to rebuild my app from scratch #coding #developer #startups
#2 I had to rebuild my app from scratch #coding #developer #startups
https://www.youtube.com/@YourAverageTechBro • 2026-01-27
Views: — Views/day: —
Total: 63/100 Velocity: 3/10 Recency: 10/10 Relevance: 9/10 Format: 6/10 Packaging: 5/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Personal journey
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for my app made $750 MRR in 30 days #developer #coding  #startups
#3 my app made $750 MRR in 30 days #developer #coding #startups
https://www.youtube.com/@YourAverageTechBro • 2026-01-15
Views: — Views/day: —
Total: 62/100 Velocity: 3/10 Recency: 7/10 Relevance: 9/10 Format: 6/10 Packaging: 7/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Case study / proof, Personal journey
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for Inside $180B Co-Founder's AI Agent System
#4 Inside $180B Co-Founder's AI Agent System
https://www.youtube.com/@GregIsenberg • 2026-01-26
Views: 15,315 Views/day: 11,372
Total: 61/100 Velocity: 4/10 Recency: 10/10 Relevance: 7/10 Format: 6/10 Packaging: 5/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Curiosity + promise
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for How I Used Reddit to Build a $34K/Month SaaS
#5 How I Used Reddit to Build a $34K/Month SaaS
https://www.youtube.com/@starterstory • 2026-01-25
Views: 23,600 Views/day: 9,850
Total: 61/100 Velocity: 4/10 Recency: 9/10 Relevance: 6/10 Format: 6/10 Packaging: 7/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Case study / proof, Personal journey
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for Real Coding Vlog - As a Software Engineer (ep. 422)
#6 Real Coding Vlog - As a Software Engineer (ep. 422)
https://www.youtube.com/@withmarko • 2026-01-27
Views: 5,776 Views/day: 11,552
Total: 58/100 Velocity: 4/10 Recency: 10/10 Relevance: 6/10 Format: 6/10 Packaging: 5/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Curiosity + promise
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for How I Run 6 Coding Agents at Once (My Actual Workflow)
#7 How I Run 6 Coding Agents at Once (My Actual Workflow)
https://www.youtube.com/@raroque • 2026-01-26
Views: 11,900 Views/day: 8,091
Total: 58/100 Velocity: 3/10 Recency: 10/10 Relevance: 7/10 Format: 6/10 Packaging: 5/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Personal journey
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for How To Build An App In 2026 (Complete Guide)
#8 How To Build An App In 2026 (Complete Guide)
https://www.youtube.com/@raroque • 2026-01-15
Views: 40,285 Views/day: 3,229
Total: 52/100 Velocity: 2/10 Recency: 7/10 Relevance: 6/10 Format: 6/10 Packaging: 7/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: How-to
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for Why MCP is dead & How I vibe now
#9 Why MCP is dead & How I vibe now
https://www.youtube.com/@AIJasonZ • 2026-01-24
Views: 12,020 Views/day: 3,230
Total: 50/100 Velocity: 2/10 Recency: 9/10 Relevance: 5/10 Format: 6/10 Packaging: 6/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Contrarian/Explanation, Personal journey, Hot take
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for How I Grew My SaaS to $150K/Year With Reddit and SEO
#10 How I Grew My SaaS to $150K/Year With Reddit and SEO
https://www.youtube.com/@starterstory • 2026-01-21
Views: 24,160 Views/day: 3,777
Total: 48/100 Velocity: 2/10 Recency: 9/10 Relevance: 5/10 Format: 6/10 Packaging: 5/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Personal journey
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for Holiday Throwback 2025
#11 Holiday Throwback 2025
https://www.youtube.com/@withmarko • 2026-01-27
Views: — Views/day: —
Total: 48/100 Velocity: 3/10 Recency: 10/10 Relevance: 3/10 Format: 6/10 Packaging: 5/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Curiosity + promise
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for 433: The 1% Improvement Myth
#12 433: The 1% Improvement Myth
https://www.youtube.com/@TheBootstrappedFounder • 2026-01-23
Views: 67 Views/day: 14
Total: 42/100 Velocity: 1/10 Recency: 9/10 Relevance: 3/10 Format: 6/10 Packaging: 6/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Hot take
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).
Thumbnail for 432: Don't Give Up... Your Assumptions
#13 432: Don't Give Up... Your Assumptions
https://www.youtube.com/@TheBootstrappedFounder • 2026-01-16
Views: 76 Views/day: 7
Total: 37/100 Velocity: 1/10 Recency: 7/10 Relevance: 3/10 Format: 6/10 Packaging: 5/10
Why this ranks here: Velocity is relative to today’s competitor pool (p90). Packaging is title-heuristic only (thumbnail text not parsed).
Title pattern: Curiosity + promise
Thumbnail read: look for 2–4 word hook + one artifact + high contrast (this image is the quick-glance).

Deep dives (top 3)

Transcript parsing will be added next. For now: structural deconstruction based on public metadata + common format.

Clawdbot/moltbot Clearly Explained (and how to use it)
Hook (0–15s): challenge belief + immediate payoff promise.
Beats: problem framing → demo/steps → proof → recap.
Pattern interrupts: quick cuts, zooms, before/after, 1 bold claim.
CTA: subscribe + resource (repo/newsletter).
I had to rebuild my app from scratch #coding #developer #startups
Hook (0–15s): challenge belief + immediate payoff promise.
Beats: problem framing → demo/steps → proof → recap.
Pattern interrupts: quick cuts, zooms, before/after, 1 bold claim.
CTA: subscribe + resource (repo/newsletter).
my app made $750 MRR in 30 days #developer #coding #startups
Hook (0–15s): challenge belief + immediate payoff promise.
Beats: problem framing → demo/steps → proof → recap.
Pattern interrupts: quick cuts, zooms, before/after, 1 bold claim.
CTA: subscribe + resource (repo/newsletter).

This week’s focus topics (extra research)

Mac will also research these ideas. Each topic includes a YouTube search link + any competitor videos that match by title keywords.

1. What is Clawdbot and how it saves me 100+ hours every week
Explain Clawdbot as your AI ops layer: automations, multi-agent workflows, cron jobs, research briefs, messaging integrations. Include tangible before/after and weekly calendar.
Matches from today’s competitor pool
Thumbnail for Clawdbot/moltbot Clearly Explained (and how to use it)
Clawdbot/moltbot Clearly Explained (and how to use it)
https://www.youtube.com/@GregIsenberg • 2026-01-27
2. I am using Maestro to end-to-end test my apps
Show real flows, CI integration, flake reduction, sample scripts, and time saved.
No direct title matches in today’s competitor pool — use the search link above.
3. Talking head videos are making millions on Instagram and I implemented this feature on my app
Packaging + growth psychology + product build breakdown + demo.
No direct title matches in today’s competitor pool — use the search link above.

Div’s Next Video Kit

Angles (pick 1)
Angle A: Build a real app feature end-to-end with AI + measure time saved.
Angle B: 3 AI workflows that replaced boring dev tasks (tests/docs/refactors).
Angle C: Shorts winner → long build: ship a micro-SaaS feature in public.
Packaging set
Titles
I Built a Full App Feature With AI in 60 Minutes (Real Workflow)
3 AI Coding Workflows I Actually Use to Ship Faster
Stop Doing This Manually: Let AI Handle Your Dev Busywork
Shorts Winner → Full Build: Shipping a Feature in Public
I Tried the “Vibe Coding” Stack for a Week — Here’s What Worked
Thumbnail text hooks (2–4 words)
SHIPPED FAST AI WORKFLOW STOP THIS
Script skeleton
Cold open: promise + who this is for
Show end result first (UI/feature)
Workflow steps (3–5) with quick demo each
Proof: time saved, mistakes avoided, surprises
Recap + next video suggestion